Welcome to Subaru of Baton Rouge

Our Mission at Subaru of Baton Rouge

At Subaru of Baton Rouge, our mission is simple — to be the automotive home for drivers throughout Baton Rouge, LA, and surrounding communities. We take pride in offering a vast selection of new and used Subaru vehicles, exceptional car care, and friendly, knowledgeable customer service.

Located at 13399 Airline Hwy, Baton Rouge, LA 70817, our dealership proudly serves Lafayette, Prairieville, Gonzales, Denham Springs, and New Orleans, providing a personalized, transparent experience from start to finish. Whether you’re shopping for a new Subaru or maintaining your current one, our goal is to make every visit simple, stress-free, and satisfying.

Explore the Latest New Subaru Models

Step into our showroom and discover the latest Subaru models built for safety, reliability, and adventure. We carry a full lineup of vehicles designed to fit every lifestyle and budget, including:

• Subaru Forester – Compact yet capable, with excellent visibility, cargo space, and standard Symmetrical All-Wheel Drive.
• Subaru Outback – Adventure-ready with up to 32 MPG highway and rugged off-road capability.
• Subaru Crosstrek – Efficient, fun, and durable — ideal for daily commutes and weekend trips.
• Subaru Ascent – Spacious three-row SUV with seating for up to eight and up to 5,000 lbs of towing capacity.
• Subaru Impreza and Legacy – Refined sedans that deliver all-weather confidence and impressive fuel economy.
• Subaru WRX and BRZ – Sporty, performance-driven options for those who love to drive.

Every new Subaru model offers standard Symmetrical All-Wheel Drive, EyeSight® Driver Assist Technology, and exceptional longevity — part of why 96% of Subaru vehicles sold in the last 10 years are still on the road today.

High-Quality Used Cars and Certified Pre-Owned Subarus

If a new vehicle isn’t what you’re looking for, explore our diverse selection of used cars, trucks, and SUVs. We proudly carry a range of Subaru Certified Pre-Owned vehicles, each undergoing a 152-point inspection and backed by factory warranty coverage for added peace of mind.

In addition to Subaru models, you’ll find a variety of top-quality vehicles from other trusted brands such as Toyota, Ford, Buick, Acura, Audi, Chevrolet, and Dodge. Every pre-owned vehicle is competitively priced and thoroughly inspected to ensure reliability and long-term value.

Car Shopping Made Simple and Stress-Free

At Subaru of Baton Rouge, we believe in making car shopping easy from start to finish. Our experienced sales consultants are always available via phone, email, or live chat to help you find the perfect vehicle for your needs.

Once you’ve found your Subaru, our Finance Center ensures a smooth and transparent purchasing process — whether you prefer to buy or lease. Our Finance Manager works with a variety of lenders to help secure competitive rates that fit your budget.

Exceptional Subaru Service and Genuine Parts

Your Subaru is built to last — and our certified Subaru Service Center is here to keep it that way.

Our factory-trained technicians handle everything from oil changes, tire rotations, and brake repairs to complex diagnostics and major services. We use only genuine Subaru OEM parts to ensure the best possible performance and longevity.

Our team respects your time, offering Subaru Express Service for quick maintenance without an appointment. Need replacement parts or accessories? You can order directly through our Parts Department online or in-store.

Whether you’re from Baton Rouge, Gonzales, Denham Springs, or Prairieville, you can count on our service team for reliability, speed, and professionalism.